More than 350 floral professionals from 39 states and 5 countries have gathered in Florida this week for SAF Orlando 2021, the Society of American...
SAF Orlando Attracts 350 Floral Professionals from 39 States
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Amelia Island Experience Zones Deliver Targeted, Hands-On Training
Ever wish you had a personal trainer at work to help you get up to speed fast on new technology and best practices in service? This month at SAF...
SAF’s New Strategic Plan Emphasizes Education, Connections
The Society of American Florists will unveil its new strategic plan this September during SAF Amelia Island 2019, the association’s annual...
Three Floral Businesses to Receive the Century Award in Amelia Island
The Society of American Florists will celebrate the longevity of three floral industry businesses with the SAF Century Award during SAF Amelia...
For Growers, Outstanding Varieties Provides Opportunity to Stand Apart
Toward the end of 2018, Juan David Lecuona began fielding hundreds of queries from industry members hungry for more information on ‘Alma’— a bright...
Hundreds Gather in California for SAF Palm Springs 2018
Fun, sun, new products, inspiration, practical takeaways, and 50-plus info-packed educational sessions targeted to address some of the floral...
Industry Members to Share Insights on Attracting Young Talent
It’s no secret attracting talent is a challenge in the floral industry. "Most companies in floriculture are having a tough time finding young people...
FTD Awards Three Scholarships to SAF Palm Springs 2018
Three floral industry members won $1,000 scholarships from FTD University to attend SAF Palm Springs 2018, the Society of American Florists’...
Examine the Economic Factors Influencing the Floral Industry at SAF Maui 2016
What is going on with the economy, and how can I position my floral business accordingly? Is now a good time to hire? Or buy a big ticket item for...
SAF Maui 2016 – How to Produce Great Video
Don't miss David Kesler, AIFD, PFCI, of the Floral Design Institute in Portland, Oregon, present "How to Produce Great Video" at SAF Maui 2016,...