Angelone’s Florist in Raritan, New Jersey, is protective of its service area and keeps a close eye on where the business ranks in the Google map...
Digital Power Up: Put Your Business on the Map
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Digital Power Up: The Power of Pinterest
Fifty Flowers is leveraging Pinterest, where its page gets 10 to 20 million impressions per month. Editor’s Note: This article is part of a series...
Tips to Stay Strong in a Tough Economy
Two-thirds of American households are living paycheck to paycheck, according to data from Pymnts.com. As consumers’ savings dwindle and budgets...
Tech Designed to Help You Level Up
Ready to save time and money by streamlining your operations with the latest technology? The Society of American Florists’ learning hub,...
How the Pandemic Drove Change in the Floral Industry
For all the challenges that have come from the pandemic, it has also helped drive positive change in the floral industry, proving that adaptable...
COVID Accelerates Retail Tech Innovation
Nearly 75 percent of retailers surveyed in the Voice of the Industry: Digital Survey said the COVID-19 pandemic accelerated some, if not all, of...
4 Quick Tech Fixes for a Smooth Valentine’s Day
Valentine’s Day (on a Friday, sigh, on a long weekend, double sigh) has plenty of variables you can’t control. One thing you can be in charge of:...
How to Deliver Fast, Smooth Service — with a Human Touch
In working with florists across the country, I often hear this complaint: “Technology helps me work faster, but it kills the personal touch! And my...
New Jersey Florist Launches Wedding Planning Platform
When Alexa Maniaci started running Anna Rose Floral & Event Design in North Haledon, New Jersey, seven years ago, she thought the logistics of...
New Video Series Tackles Tech Challenges
What good is having a website if your customers can’t find it? Answer: no good at all. Search engine optimization, a marketing discipline that...
Explore the Future of Retail at SAF Palm Beach 2017
The retail industry changed drastically in the 1990s, when the invention of the World Wide Web allowed shoppers to place orders at any hour of the...
Members Save 10% on Crystal Media’s Live Facebook Training
Facebook is one of the best social media platforms a business owner can use to build their business. But with constant changes and updates, it feels...
Protect Your Business from New Round of Hackers
A new wave of ransomware attacks this week has targeted businesses around the world, including Merck, the U.S.-based pharmaceutical company;...
How to Protect Your Business from Ransomware
According to a new report from the CyberEdge Group, 61 percent of businesses surveyed last year said they had been hit by ransomware. Florists who...
5 Apps to Try Out this Fall
There’s a reason “there’s an app for that” became a catchphrase, according to Crystal Vilkaitis, owner of Crystal Media. “It seems like there is an...