The floral industry lost many bright lights in the last year, including two SAF past presidents. If there are other floral industry member names and...
Paying Tribute to Those We Lost in 2021
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Tributes
‘This is What You Do’: After Shooting, Orlando Florists Share Stories
A week and a half after the worst mass shooting in American history, the heartache in Orlando continues. At vigils, memorials and funerals, victims’...
Pennsylvania Florist Recalls Former First Lady
After the recent death of Nancy Reagan, one florist is remembering the former First Lady as soft-spoken, gentle — and quick to show her...
‘DIY’ Funerals Gain Media Attention
DIY weddings? You know them well. But DIY funerals? For a certain, hip set in Los Angeles — and some high-profile publications — those are becoming...